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SEO Explained. Getting Your Business Found On The Web.

Search Engine Optimization (SEO) is the most important element of a website. Without it, your site will not rank well in the search engines and potential customers will go to those companies whose sites do rank highly on search engine results pages.

couple browsing internetWhat is SEO?

In it’s simplest terms, SEO (search engine optimization) is the process of modifying your website in a way that will result in one or more of your website’s pages ranking highly in search engine results pages (SERPS).

SEO is considered ‘organic’, meaning that the results are exclusive of any paid traffic from sources such as Adwords, ad placement and other paid methods of website traffic.

Why is SEO so important?

SEO is very important because ranking highly in search engine results pages can drastically boost your revenue by increasing your exposure to new customers and also make it easier for existing ones to find your brand.

Internet users trust search engine results and having your site appear amongst the top pack of results helps to instill trust in the business and brand. For many websites, Ranking well for industry related search terms can be the difference between business success or failure.

A good knowledge of SEO also enables a web developer to create a much more usable, pleasurable, and easier to navigate website that will result in longer viewing and an increase in returning visitors.

In today’s online world, SEO is the #1 consideration in most websites.

SEO is what we do.

SEO is our foremost concern when creating any website and we are passionate about it. It is what separates us from other website companies. We do not offer non-optimized sites because they will not perform the job for which they are intended…driving clients to your business.

A professionally constructed website follows web industry standards and provides search engines with all the information and keywords they expect to find in order to fully understand your products and services and the purpose and message of each page on your website. Amateur web designers can create a pretty site but they cannot create one that will appear in relevant search results. 

Your website will be constructed to web industry standards and will be highly optimized for search engine performance.

Contact us for more SEO information.